Privacy Policy
Last updated: April 6, 2026
1. Data Controller
The data controller for the processing of your personal data is:
2. What Data We Collect
We collect and process the following categories of personal data:
- • Account information: Name, email address, and password when creating an account.
- • Contact lists: Email addresses and contact information you upload to the platform for sending campaigns.
- • Usage data: Technical log data such as IP address, browser type, and interactions with the platform.
- • Campaign data: Email content, open rates, click data, and other engagement metrics.
- • Payment information: Billing details (we do not store credit card data directly — this is handled by our payment processor).
3. Purposes and Legal Basis
We process your data for the following purposes:
Service delivery
To operate and deliver the Hermod platform to you, including AI-generated email content, campaign sending, and analytics.
Legal basis: Performance of contract (GDPR Art. 6(1)(b))
Product improvement
To analyze usage data to improve platform functionality, performance, and user experience.
Legal basis: Legitimate interest (GDPR Art. 6(1)(f))
Communication
To send you important service notifications, security updates, and support-related messages.
Legal basis: Legitimate interest (GDPR Art. 6(1)(f))
Legal compliance
To fulfill legal obligations, including accounting and tax legislation.
Legal basis: Legal obligation (GDPR Art. 6(1)(c))
4. Data Retention
We retain your personal data for as long as necessary for the purposes for which it was collected:
- • Account data: For as long as your account is active, plus 30 days after deletion.
- • Campaign data: For as long as your account is active. Deletion occurs within 30 days of account deletion.
- • Billing data: 5 years after the transaction date in accordance with Danish accounting law.
- • Log data: Maximum 12 months.
5. Your Rights
Under the GDPR, you have the following rights:
Right of access
You have the right to obtain confirmation of whether we process your personal data and, if so, access to it.
Right to rectification
You have the right to have inaccurate personal data about you corrected.
Right to erasure
You have the right to have your personal data deleted under certain circumstances.
Right to data portability
You have the right to receive your data in a structured, machine-readable format.
Right to restriction
You have the right to request restriction of the processing of your personal data.
Right to object
You have the right to object to processing based on legitimate interest.
To exercise your rights, contact us at privacy@sendwithhermod.com. We will respond within 30 days.
6. Data Processors and Transfers
We use third-party services to deliver our platform. All data processors are bound by data processing agreements in accordance with GDPR. We strive to keep all data within the EU/EEA. If data is transferred to third countries, an adequate level of protection is ensured via EU-approved Standard Contractual Clauses (SCCs).
7. Security
We implement appropriate technical and organizational security measures to protect your personal data against unauthorized access, loss, or destruction. This includes encryption of data in transit and at rest, access controls, and regular security reviews.
8. Cookies
We only use strictly necessary cookies to operate the platform (e.g., session cookies for login). We do not use tracking cookies or third-party cookies for marketing purposes.
9. Complaints
If you are dissatisfied with our processing of your personal data, you have the right to lodge a complaint with:
Datatilsynet (Danish Data Protection Agency)
Carl Jacobsens Vej 35
2500 Valby, Denmark
Phone: +45 33 19 32 00
Email: dt@datatilsynet.dk
Web: www.datatilsynet.dk
10. Changes to This Policy
We may update this privacy policy from time to time. For significant changes, we will inform you via email or a notification in the platform. The latest version will always be available on this page.